2022 Marketing Automation Specialist (Night Shift) null

JOB RESPONSIBILITIES

• Plan, set up, and execute digital email campaigns in accordance with the strategy and objectives of campaign stakeholders.
• Co-create high-quality client experiences through use of digital channels, interactive journeys and triggered engagements
• Interact frequently with stakeholders via phone and email — including interaction with marketers, analysts, web developers, content and creative designers
• Map data sources for marketing solutions
• Manage multiple campaigns simultaneously
• Some report writing, analysis and PowerPoint presentation creation
• Understand measurement methodologies, why we need them and when to use them (A/B testing, Test/Control etc.
• Identify process gaps, efficiencies, refinements and establish new process
• Gain hands-on experience working with advanced marketing automation platforms, enterprise-level data structures and complex MarTech integrations

EMPLOYMENT TYPE: Full-time position

WORK SCHEDULE:   10 PM to 7 AM Manila Time

WORK LOCATION: Full-time work from home (until further notice). Actual office address is in BGC, Taguig City

Qualifications

• Bachelor’s Degree in a field with a strong technical core such as Computer Science, Software engineering, Business Analytics, Engineering Science, Statistics, Math, Business Commerce or equivalent working experience
• Solid technical foundation in Microsoft Dynamics CRM
• Strong understanding of HTML, CSS and other web standards, technologies & protocols
• Passion to learn about and work with many different technologies
• Exceptional organizational, presentation, and communication skills – both verbal and written
• Strong working knowledge of Microsoft Office (PowerPoint, Excel, etc.)
• Capacity to think critically, learn quickly and adapt to a fast-paced work environment
• Strong analytical skills and understanding of reporting development/requirements
• Logical approach to problem-solving
• An interest in process improvement and identification of process gaps
• Strong multi-tasking and time management skills
• Ability to work in a multi-time zone virtual environment

Strongly preferred skills:

• Related work experience in demand generation execution and operations, marketing automation, digital communications, database marketing and data analysis
• Marketing Automation tool experience (ClickDimensions, Marketo, Dynamics 365 Marketing, etc.)
• Web analytics, web development, development of landing pages and web forms
• Understanding of BI platforms for reporting (PowerBI, Tableau, etc.)
• Knowledge of industry-standard and best practices for digital and direct marketing contact management (CASL, prioritization etc.